The MustRead for Sunday, October 22, 2017

1. If you only read one thing… If you are a winery offering DtC services, you MUST make sure your site is listed on Wine Searcher. It’s free, it drives traffic straight to you, and, with over 4 million wine-interested visitors per month, it’s an essential addition to your digital marketing strategy. This is the most important digital update you …

The MustRead for Sunday, 15 October 2017

1. If you only read one thing… Google is cracking down on insecure sites this month. If your site doesn’t have an SSL certificate, denoted by that little green lock, users will soon see this: You gotta fix this. Most good website hosting companies now offer free SSL certificates. Here is a user-friendly article on why and what needs to happen. …