Business of Wine podcasts

The business of wine is everything between the vineyard and the glass that tasting notes leave out: strategy, regulation, distribution, marketing, and the economics that decide which bottles get made and who buys them. Polly Hammond has hosted 102 podcast episodes on exactly that, across three series, with the people who run it. Jancis Robinson, Jasper Morris MW, Maggie Henriquez of Krug, Karen MacNeil and Alice Feiring on The Real Business of Wine. Cindy Gallop, Felicity Carter and Dan Petroski on Uncorked. Charl Bassil of the BBC and Anant Sharma of Matter of Form on Culture // Commerce // Wine. The full list is below, newest series first, each episode linked to where you can listen.

Culture // Commerce // Wine

Launched in September 2025 from Wine Culture Lab, Culture // Commerce // Wine looks at the future of wine through cultural relevance, behaviour and strategic marketing, and its guests come from outside wine as often as inside it: Charl Bassil, the BBC’s first chief brand officer and formerly global marketing head at Absolut; Cindy Gallop; Anant Sharma of Matter of Form; Aimee Keushguerian on reinventing the oldest wine region on earth.

Time Is the Last Luxury: Anant Sharma on Building What Lasts, 17 Nov 2025

Reinventing the Oldest Wine Region on Earth: Aimee Keushguerian on Culture, Risk, and Relevance, 21 Oct 2025

Pleasure, Power, and Wine with Cindy Gallop, 7 Oct 2025

Belonging, Brand Farming, and Building Brands that Last with Charl Bassil, 23 Sep 2025

Advertising, Differentiation, and Why Wine Needs to Lighten Up with Barbara Gorder, 23 Sep 2025

Trust, Technology, and Taste with Max Kantelia, 23 Sep 2025

Uncorked, on the Italian Wine Podcast

Through 2022 Polly hosted Uncorked, a weekly slot on the Italian Wine Podcast: 47 episodes between January and December with marketers, writers and producers, among them Cindy Gallop on inclusivity and ageism, Felicity Carter on journalism, Dan Petroski on reinventing wine marketing, Erica Crawford, Pauline Vicard and Carol Franzia.

Purpose, Legacy, and Marketing Wine with Meaning, with Ryan MacDonnell, Ep. 1194, 8 Dec 2022

Career Change, Community, and Brazil’s Growing Wine Culture, with Pablo Fernandez, Ep. 1185, 2 Dec 2022

Dave Foss, Ep. 1176, 24 Nov 2022

Quench Your Curiosity: Gurvinder Bhatia on Wine, Media, and Making It Matter, Ep. 1167, 18 Nov 2022

Francesco Minetti, Ep. 1158, 11 Nov 2022

Felicity Carter, Ep. 1149, 4 Nov 2022

Steph Duboudin on Digital Strategy, Wine Innovation, and the Future of Australian Wine, Ep. 1140, 28 Oct 2022

Climate, Wine, and Wild Meat with Matt Fowles, Ep. 1132, 19 Oct 2022

Wine Writing, Big Challenges, and the Future of Australian Wine, with Angus Hughson PhD, Ep. 1124, 12 Oct 2022

Humor, Heritage, and the Joy of Wine: Fergus Elias & Lee Isaacs on Communication Without the Pretension, Ep. 1116, 6 Oct 2022

Mayacamas Olds, Ep. 1108, 30 Sep 2022

Building a Luxury Wine Brand from the Ground Up, with Nicole Rolet, Ep. 1100, 22 Sep 2022

Women, Wine, and the Power of Social Collecting: Queena Wong on Disrupting the Fine Wine World, Ep. 1092, 15 Sep 2022

UK Wine Marketing: Practical Strategies for Growth, with Elisabeth Else & Karen Jenkins, Ep. 1084, 8 Sep 2022

Robert Joseph on Wine Economics, Storytelling, and Market Potential, with Robert Joseph In Georgia, Ep. 1073, 2 Sep 2022

Building Chateau George 7 from the Ground Up, with Sally Evans, Ep. 1062, 4 Aug 2022

Beyond the Bottle: Carolyn Martin on Wine, Wellness, and Customer-Centered Experiences, Ep. 1052, 4 Aug 2022

Inside the Climate Economy: ESG, Luxury, and What Comes Next, with Diana Verde Nieto, Ep. 1043, 4 Aug 2022

Darren Oemcke, Ep. 1033, 4 Aug 2022

Why Copper Crew Is Betting on Cans, Customer Centricity, and Doing Things Differently, with Oli Purnell, Ep. 1023, 29 Jul 2022

How Star Wine List is Redefining Wine Media, with Krister Bengtsson, Ep. 1012, 22 Jul 2022

Mobilizing the Wine Industry for Climate Change, with Marta Mendonça & Cristina Crava, Ep. 1002, 15 Jul 2022

Dan Petroski on Reinventing Wine Marketing Strategy, Ep. 991, 8 Jul 2022

Natasha Sumkina, Ep. 981, 1 Jul 2022

Chinedu Rita Rosa on Bordeaux, Nigeria & Wine Market Growth, Ep. 970, 24 Jun 2022

Christian Holthausen on Wine PR, Empathy & Reputation, Ep. 960, 17 Jun 2022

Adam Lechmere on Wine Trends: Cans, Comms & Regeneration, Ep. 948, 10 Jun 2022

Lis Clement on Malbec, Wine Marketing & Argentine Innovation, Ep. 933, 1 Jun 2022

Reflections on Journalism and Wine with Felicity Carter, Ep. 924, 27 May 2022

Sean Spratt on Cabernet, Climate & Quiet Luxury at Destiny Bay, Ep. 915, 20 May 2022

Jono Le Feuvre on Wine Writing, Language & Humor, Ep. 906, 12 May 2022

The Modern Winery Experience with Jim Morris, Ep. 897, 6 May 2022

David Garrett, Ep. 888, 29 Apr 2022

Fine Wine & Hospitality’s Future with Pauline Vicard, Ep. 878, 22 Apr 2022

David James on Wine Photography & Social Strategy, Ep. 868, 15 Apr 2022

Winery Social Media & Tourism with Patricia Wilcox, Ep. 858, 8 Apr 2022

Bridging Generations & Purpose-Driven Wine PR, with Lyndsay Dyk, Ep. 849, 1 Apr 2022

Wine Marketing with Cindy Gallop: Inclusivity & Ageism, Ep. 840, 25 Mar 2022

The Future of Wine Branding with Robert Joseph, Ep. 831, 17 Mar 2022

From Legacy to Innovation: Carol Franzia on California Farming, Wine, and Zinc House Farm, Ep. 822, 11 Mar 2022

Vinexpo Paris, Ep. 813, 5 Mar 2022

Luxury, NFTs, and the Future of Wine Experiences, with Guillaume Jourdan, Ep. 804, 25 Feb 2022

Susan And Chloe Pate, Ep. 795, 18 Feb 2022

How Beau Became Auckland’s Favorite Wine Bar for Millennials (and Everyone Else), with Diva Giles, Ep. 786, 7 Feb 2022

Elizabeth Schneider, Ep. 777, 4 Feb 2022

Erica Crawford, Ep. 769, 29 Jan 2022

Inside Bordeaux: How Jane Anson Is Rewriting the Rules of Wine Media, Ep. 761, 21 Jan 2022

The real Business of Wine

Robert Joseph and Polly Hammond launched The Real Business of Wine on the day Europe locked down in March 2020 and ran it for a year: 49 episodes, more than 400 guests, candid and unscripted, on how wine really works from production to policy. Emerging markets (China, India, Brazil, Russia, South Africa, New Zealand), ecommerce, sustainability, the wine press, Brexit and what COVID did to the trade, with Jancis Robinson, Jasper Morris MW, Randall Grahm, Neil Tully MW, Jane Anson, Irene Tolleret MEP and Greg Lambrecht of Coravin among the guests.

Talking Brexit, 17 Feb 2021

Europe Behind the Scenes with Irene Tolleret, 11 Jul 2020

INDEPENDENTS DAY with Graham Holter of The Wine Merchant magazine and Mike Boyne of Bin 2, 3 Jul 2020

Innovation in Wine with Greg Lambrecht, Founder of Coravin, 22 Jun 2020

COVID-19: The Impact, 17 Jun 2020

A Focus on China, 15 Jun 2020

S2:E1 Welcome to Season Two: Wine Unlocked, 10 Jun 2020

The Influencers, 24 May 2020

Talking Russia, 24 May 2020

Writing, With Karen MacNeil, 24 May 2020

Orange is the New Black, 24 May 2020

Selling Wine at Every Level, 24 May 2020