NZ wine marketing agency and Commerce7 design partner
5forests is a wine marketing agency with an office in New Zealand. We build Commerce7 websites, run the marketing that sends people to them, and set the strategy that decides what both are for.
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Wine marketing services for New Zealand wineries
Winery marketing works when the strategy, the website and the campaigns are planned together. We do all three, so nothing gets lost between agencies.
Wine marketing
Email, SEO, and Meta + Google Ads planned around what you need to sell and judged by what sold.
Strategy
Market research, Winestories™ personas, journey maps and brand positioning, so every effort is aimed at the people who will buy your wine.
Websites
Commerce7 + WordPress websites that are fast, accessible and built to sell wine and fill the cellar door.
“Polly won’t just boost your brand with the energy and passion to succeed but she is hands-on involved in the planning, strategy and execution of the brand discovery. She makes you discover who you are to realize who you want to be.”
Jemma Grobbelaar, JG Wine & Drinks
Commerce7 websites for New Zealand wineries
Commerce7 runs your online shop, wine club, cellar door till and tasting bookings from one customer record, and it already serves wineries in New Zealand. We are a Commerce7 Platinum Partner, and we wrote the Commerce7 for WordPress plugin, so the sites we build go well beyond the standard Commerce7 site.
Search
Use WordPress’ built-in search functionality to empower users to find products, event tickets, and product collections.
Social sharing
Improve your social shares with full product data and images, created automatically for you.
Faster Google crawling
Our unique integration will ensure Google can crawl your ecommerce data faster than the competition.
Event tickets
Improve the new Event Ticket options in Commerce7 to create a full-fledged events calendar, making it easier than ever for customers to find and buy tickets.
Product feeds
Add a catalog of your products to Facebook and Google, enabling you to add your wines directly into Google search results and Facebook and Instagram ads.
Speed
Our Commerce7 websites are custom built from the ground up with speed in mind. From optimized servers, custom themes and plugins, to next generation caching, your site will fly.
Search engine optimized
Help search engines and other platforms understand your data with full schema markup and meta tags on all Commerce7 pages.
Accessibility
We build websites that actually follow best practices for accessibility. No band-aid overlay plugins here. Our sites are built to be accessible for real people, tested by real people, because they are used by real people.
Already on WooCommerce or Shopify?
We work with wineries on every platform. We build, maintain and market sites on WooCommerce and Shopify as well as Commerce7.
Recent work in New Zealand
5forests has an office in New Zealand, and Wine Cellar Door, the oldest winery visitation directory in the UK, is expanding here under 5forests.
Why New Zealand wineries hire a wine marketing agency
Some wineries come to us because something broke—bookings dropped, club churn spiked, marketing spend disconnected from revenue. Others come because they’re ready to grow faster and more strategically than they can on their own. Either way, we’ve been successfully solving these problems for over a decade.
The website looks lovely and sells very little
Visitors read about the winery, look at the cellar door page, then leave without buying a case or booking a tasting. We rebuild the site around what visitors came to do, so buying and booking become the easy part (instead of the part they give up on).
The shop, the club and the bookings live in different systems
A WooCommerce shop, a spreadsheet of club members, a separate booking tool and a till that talks to none of them. Each holds its own version of the same customer. Commerce7 puts them in one record, and we build the website around it.
Nobody can say which marketing sold wine
The newsletter goes out when harvest allows, the social posts bunch up around a release, and the ad spend is a guess. We plan the marketing around what you need to sell, then run it or train your team to, and report on what it sold.
Talk to our New Zealand team
Tell us what you sell, where you sell it and what isn’t working.
Questions from New Zealand wineries
Can New Zealand wineries use Commerce7?
Yes. Commerce7 serves wineries in New Zealand today, and we build and support Commerce7 sites for New Zealand wineries.
Do you only build on Commerce7?
No. We also build on Shopify and WordPress. We recommend Commerce7 when a winery sells through its website, a wine club and the cellar door, because it keeps one record of each customer across all three.
Can you move our WooCommerce or Shopify shop to Commerce7?
Yes! We’ve migrated over 100 winery websites into Commerce7 in the past 2 years alone.
What does a winery website cost?
Custom builds begin at approximately 15k NZD. Our Abbi Template and Hosting is 75 USD per month.