By The Numbers

Picture is black background and candle graphs by month in white, red and green. Text says "by the numbers"

Compared to other sectors, the wine industry often seems to rely on what it has done in the past or hunches. In this session, we talk to experts Lulie Halstead, Dr Simone Loose, and Paul Mabray about the challenges of gathering high quality data…and persuading wine producers to benefit from it.

Portrait of Polly Hammond

Polly Hammond

Polly Hammond is the Founder and CEO of 5forests, which means every buck stops with her. As the public face of 5forests, she splits her time between Barcelona, Auckland, and California, consulting, writing, and speaking about the trends that impact today’s lifestyle businesses.