Brazil: Brave New World, Real Business of Wine Ep. 34

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A picture of the Christ the Redeemer statue, with the text that says "Brazil, Brave New World"
Brazil: Brave New World

According to Wine Intelligence, 20 million Brazilians drink wine at least once a week and 31% of Brazilian consumers “like to take their time to purchase wine” and consider wine to be “important” to their lifestyles. Leading journalist and publisher Marcelo Capello and Wine Intelligence Brazil Country Manager Rodrigo Lanari introduce the world’s sixth most populous nation (211m citizens) and growing wine drinking and producing market.

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Polly Hammond

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As the Founder and CEO of 5forests, Polly Hammond bridges the gap between strategy and execution in the wine industry, driving innovation through digital marketing solutions. She spends her days not only consulting, writing, and speaking about impactful trends but also rolling up her sleeves to implement effective digital marketing solutions for 5forests' clients.