The Blog

Smart thinking for wine brands that want to grow. From practical marketing strategies to bold takes on industry trends, our blog shares what’s working, what’s not, and what’s next in wine DTC. No nonsense. No filler. Just honest insights from the agency trusted by wineries around the world.

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Marketing Non-Alcohol Beverages: Strategies For Success

In this episode, Polly dives into marketing non-alcohol beverages. Discover the secrets behind successful integration of non-alcohol options, understanding your customer base, and enhancing the overall experience for non-alc consumers. Join us as we explore how to make your non-alcohol offerings an integral and celebrated part of your brand. The Transcript How do you market…

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Together, Let’s Shape the Future of Wine Marketing: Join Our 2024 Digital Marketing Survey

We all know it: the wine industry is evolving at a rapid pace, and one of the most significant drivers of this change is digital marketing. As more wineries and wine-related businesses leverage digital tools to engage with consumers, build their brands, and drive sales, the need for a clear understanding of the trends, challenges,…

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5forests Expands to Bordeaux, Strengthening Global Impact in Wine Marketing

Bridging the gap between French and American wine markets through innovative digital marketing strategies. BORDEAUX, France, July 1, 2024 — 5forests, the award-winning marketing agency renowned for its expertise in the wine, beer, and spirits industries, proudly announces the opening of its new office in Bordeaux’s prestigious Golden Triangle. This strategic expansion underscores 5forests’ commitment…

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Commerce7 Reservation Property Maps by 5forests

Save Time, Effort, and Money with Our Free Visual Reservation Property Map Tool for Commerce7

Greetings, fellow wine enthusiasts! As a wine marketing agency that loves to innovate, we’ve been hard at work creating a new tool that will completely change the way you create your reservation property maps. Today, we’re thrilled to announce the launch of our easy-to-use, visual Reservation Property Maps tool for Commerce7. With this tool, you’ll…

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Woman in Vineyard holding wine glass with text reading Headtraining, Smart Marketing for Growing Wineries. Thumbnail for series of Free Wine Marketing Resources by 5forests.

5forests Launches New Free Wine Marketing Resources on YouTube

5forests is excited to launch a groundbreaking new YouTube series, Headtraining, bringing expert free wine marketing resources just in time for the 2023 holiday sales season. “Marketers are now expected to understand everything from social media and email marketing, to SEO and e-commerce,” says Polly Hammond, founder of 5forests. “But there’s nothing out there to…

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Wine Product Photography: Beyond Pack Shots to Beauty Shots

Navigating the world of wine product photography is essential for amplifying your brand’s narrative and connection with your audience. As the founder of 5forests, I’m here to escort you through the intricacies of creating images that transcend the basic pack shot. Together, we’ll explore strategies for producing beauty shots that do more than just showcase…

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